These books are a series of six publications that consider how water utilities working with other key stakeholders, can meet the needs and demands of urban water consumers – including the poor – through developing an understanding of the needs and demands of all consumer groups, and by the adaptation of a marketing and commercial approaches.

Kevin Sansom, Sam Kayaga, Richard Franceys, Cyrus Njiru, Sue Coates and Srinivas Chary

Book 1 – Guidance for government’s enabling role

112pp. (297/210) 2004 ISBN: 978 1 84380 054 5

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Kevin Sansom, Richard Franceys, Cyrus Njiru, Sam Kayaga, Sue Coates and Srinivas Chary

Book 2 – Guidance notes for managers

252pp. (297/210) 2004 ISBN: 978 1 84380 055 2

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Sue Coates, Kevin Sansom, Sam Kayaga, Srinivas Chary, A.Narender and Cyrus Njiru

Book 3 – PREPP: Utility consultation with the urban poor

111pp. (297/210) 2004 ISBN: 978 1 84380 056 9

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Cyrus Njiru and Kevin Sansom

Book 4: Sample strategic marketing plan for water services in Mombasa and the Coast region

122pp. (297/210) 2004 ISBN: 978 1 84380 057 6

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Sam Kayaga and Kevin Sansom

Book 5: Sample strategic marketing plan for water services in Kampala City, Uganda

112pp. (297/210) 2004 ISBN: 978 1 84380 058 3

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A. Narender, V. S. Chary and Kevin Sansom

Book 6: Sample strategic marketing plan for water services in Guntur, India

60pp. (297/210) 2004 ISBN: 978 1 84380 059 0

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